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Pantherella first opened its doors in 1937 and began trading as Midlands Hosiery Mills, an established women’s hosiery factory. Fast forward to 1945 and its name was changed and a legend was born: Pantherella Fine English Socks began trading. The maverick behind Pantherella was Louis Goldschmidt, who had a vision that fine gauge English socks were the future. Tired of producing bulky bland, uncomfortable socks for men, he believed that lightweight, seamless, fancy socks would be in high demand. After careful persuasion, Goldschmidt convinced local machine makers P.A. Bentley to produce a specialist sock machine. By the time the competitors cottoned on to Goldschmidt’s innovative design plans, he had already set the industry standard, leaving the competition in the shadows.
Pantherella has never shied away from setting precedents; when others have turned to cheaper alternatives, Pantherella has held firm in their beliefs. Today, Pantharella still makes all of their fine English socks behind the blue door at its family-owned factory in Leicester.